In an industry where you typically work independently and create your own schedule, there’s not exactly a standard for a real estate agent’s typical day on the job. Each agent’s day could look different from another. However, there are some pretty standard elements of any real estate agent’s day, and you can look forward to experiencing them as you begin your journey.
Getting Leads
Expect a good amount of your time to be devoted to gaining leads! More leads means more clients, which means leads are your ticket to making a living! There are a number of ways to gather leads, including cold-calling and working with your sphere of influence. Hopefully you’ve read our previous tips and have already started building your network of mentors. This network then becomes a vital part of your sphere of influence, assisting you in generating additional leads. This sphere will also include current clients who refer you to their friends. In addition to this, never underestimate the power of good marketing for getting your name out there. You’ll need to spend part of each day growing your leads so your business can consistently grow.
Marketing
While your network of mentors and your place within your brokerage should assist you in generating leads, you’ll also need to widen your reach with marketing. There are plenty of ways you can get your name out there, from getting referrals through current clients to throwing housewarming parties to listing on real estate search sites. But one simple place to start is by building a website and social profiles. This gives everyone who finds your name an easy way to search your services online. Whatever marketing methods you utilize, you’ll want to check in on your methods and their progress each day.
Checking in on Clients
Maintaining solid positive client relationships is essential to your success. Not only does pleasing your clients lead to earning your commission, but the greater impact you make on your clients the more likely they are to refer you to their friends. This requires daily upkeep as you check in with each client through learning their needs, researching the market to meet their needs, taking photos of properties, and negotiating between buyers and sellers. Checking in on clients also includes showing properties through making appointments and setting up open houses. You should also be checking in with clients even after you make a sale.
Paperwork and Administrative Tasks
Sold a house? There’s paperwork to go with that! In addition to the more active aspects of life as a real estate agent, there are plenty of administrative duties to support them. Budgets, agreements and lease records, distributing marketing materials, data entry, and more will all be required to keep your business flowing. Once you get your business running, you might consider hiring an assistant to help with these responsibilities. But until then, prepare for this to be part of your daily routine!
Continuing Education
Your state probably requires you to meet a quota of hours for continuing real estate education each year, in order to maintain the validity of your license. But if you want to stay ahead of the curve, you should also work to go beyond these required courses to learn everything you can. This means staying up to date with trends in your local market and seeking additional certifications.
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